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A new scent for those seeking serenity and sanctuary. Ah, Penhaligon’s AlUla.The vanilla winds whisper like A-lU-la-by.Born of sand and drenched in sky, and oasis appeared before us. A story of date palms swaying in a harvest wind, bringing with it the scent of citrus and fig. Plum and spice. Incense and saffron.A history steeped in spice markets and spirituality. Tales of creativity and community spun into a cultural tapestry.Sanctuary at last.